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  • Writer's pictureJonnette Del Mundo

Six Ways How to Find Speakers for Your Conference


As an event manager, one of the most important aspects of planning a successful conference or event is finding the right speakers. A great speaker can inspire and educate your attendees, making the event a memorable experience for everyone involved. However, finding the right speakers can be a daunting task. This article will discuss some strategies for finding speakers for your event.


1. Determine Your Budget

The first step in finding speakers for your event is determining your budget. You need to know how much you can afford to pay each speaker, which will impact the type of speakers you can attract. Some speakers may be willing to speak for free or a reduced fee if they believe in your cause, but others may require a substantial fee. Knowing your budget will help you narrow your options and focus your search.


2. Identify the Theme and Audience of Your Event

The theme and audience of your event will also play a significant role in determining the type of speakers you should look for. For example, if your event is focused on technology, you should look for speakers who are experts in that field. Similarly, if your audience comprises young professionals, look for speakers who can speak to their interests and concerns.


3. Use Social Media and Professional Networks

Social media can be an excellent tool for finding speakers for your event. For example, you can use LinkedIn to search for speakers in your industry and connect with them. Twitter is also a great platform to find speakers, as many professionals use it to share their thoughts and expertise. Additionally, you can use professional networks such as Eventbrite or Meetup to connect with potential speakers and see who has previously spoken at similar events.


4. Reach Out to Industry Associations and Organizations

Many industry associations and organizations have a roster of speakers available to speak at events. The organization has typically vetted these speakers and are expert in their field. Reach out to these organizations and inquire about their speaker program. You can also attend industry conferences and events to see who is speaking and connect with them in person.


5. Ask for Referrals and Recommendations

One of the best ways to find great speakers is to ask for referrals and recommendations from colleagues, friends, and other professionals in your network. Reach out to people you know who have attended similar events and ask them for recommendations. Additionally, you can ask your keynote speakers or panelists if they know of other speakers who might be a good fit for your event.


6. Use Speaker Bureaus

Speaker bureaus are organizations that specialize in representing speakers and connecting them with events. These bureaus can provide you with a list of speakers available to speak at your event and help you negotiate fees and contracts. However, be aware that speaker bureaus typically take a percentage of the speaker’s fee, so this option may not be the most cost-effective.


In conclusion, finding the right speakers for your event is crucial for success. Following the strategies outlined above, you can find speakers who will inspire and educate your attendees, making your event a memorable experience for everyone involved. Remember to keep your budget and audience in mind, and don’t be afraid to ask for referrals and recommendations from colleagues and industry associations. Finally, you can find the perfect speakers for your event with effort and persistence.


 

Check out Mike Acker's new book on Public Speaking: Speak with Confidence, published by WILEY.


A breakthrough to develop confidence in speaking, leadership, and life. A follow-up book to his best-selling book, Speak with No Fear.


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